Bianca Rangecroft, founder of Whering, shares how she’s building a tech-driven sustainability brand at the intersection of fashion, data and the circular economy, and why a digital wardrobe may hold the key to more mindful consumption. In a fireside chat with Drapers, she explores how data can unlock new behaviour change, how brands can connect with consumers through wardrobe intelligence, and what fashion businesses must do now to move from linear consumption to truly circular systems.

Hosted by: Jill Geoghegan Editor, Drapers