Why enter

There are 15 categories to enter in the Drapers Conscious Fashion Awards 2025.

Being shortlisted or winning an award could:

Elevate your brand

Put your brand in the spotlight, showcasing your commitment to ethical and sustainable fashion. Gain recognition for your efforts in creating positive change within the industry and stand out as a leader in conscious fashion.

Enhance credibility

Winning or even being shortlisted for these awards enhances your credibility. Consumers today are increasingly aware of the impact of their purchasing decisions. By aligning your brand with us, you signal to customers that you prioritise sustainability, ethics and social responsibility.

Inspire consumer trust

Build trust with your customers by demonstrating that your brand adheres to high standards of environmental and social governance. Winning an award would be a testament to your dedication to fair labour practices, eco-friendly materials and transparent supply chains. Show your audience that they can feel good about engaging with your business.

Connect with like-minded brands and retailers

Join a community of like-minded brands and retailers who share your commitment to sustainable and ethical fashion. The awards process offers unique networking opportunities with other industry leaders, fostering collaborations and partnerships that can drive your business forward.

Gain valuable exposure

Receive extensive media coverage and promotional opportunities through our awards platform. Benefit from our robust marketing campaigns that highlight awards nominees and winners across various channels, including social media, press releases and industry publications.

Showcase your innovation

Have a unique approach to sustainability? This is your chance to shine! Entering these awards allows you to present your innovative practices and creative solutions to our independent jury of industry experts. Whether it is groundbreaking fabric technology, a revolutionary recycling programme, or a zero-waste initiative, let your innovations be recognised and celebrated.

Drive industry change

Be a catalyst for change within the fashion industry. By participating, you help to set new standards and inspire other brands to adopt more sustainable practices. Your leadership can drive a broader movement towards a more ethical and environmentally friendly industry.

Celebrate your achievements

Take pride in your accomplishments and celebrate your hard work. Entering Drapers Conscious Fashion Awards is a moment to acknowledge the strides you have made towards creating a better world through fashion. Share your journey and achievements with your team, stakeholders and customers.

Enter Now

To register and start your free entry, please use the button below. If you have previously started, please log in on the right-hand side.

We would advise completing your entry in Word or a similar programme first before copying and pasting into the entry form.

If you need help with your entry or require any clarification, please contact Laura Glenister on +44 (0)20 3953 2078 or email laura.glenister@emap.com.

The entry deadline for Drapers Conscious Fashion Awards is Friday 18 October 2024. The winners will be announced at Hilton London Bankside on Wednesday 12 March 2025.

Categories

Open to any fashion brand or retailer that operates in the UK and/or Ireland.

This award recognises the most innovative project aimed specifically at reducing a company’s carbon footprint over the past 12 months. Judges will be looking for a clear strategy that incorporates relevant and achievable objectives, and evidence that these objectives have been met in part or in full. This category must be entered by a retailer or brand, but can include reference to a key supplier.

Please note that if you are a technology/software supplier, you must ask a partner retailer/brand to enter the project.

Qualifying period

1 October 2023-30 September 2024

£ 0.00
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Criteria against which you will be judged:

  • Does the initiative have clear aims and objectives?
  • Did it succeed in reducing the business’s carbon footprint?
  • Has it had demonstrable impact? How is success measured?

Open to any fashion brand or retailer that operates in the UK and/or Ireland.

This award recognises a traditional fashion retailer or brand that has made significant progress towards adopting a more circular business model over the past 12 months.

Judges will be looking for evidence that the company has eschewed a linear production model – which starts with new or virgin material, and ends with clothing being discarded in landfill – in favour of a more circular approach aimed at minimising waste and making the most of existing resources.

Qualifying period

1 October 2023 - 30 September 2024

£ 0.00
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Criteria against which you will be judged:

  • Does the initiative have clear aims and objectives?
  • Has the business made progress towards adapting a more circular business model?
  • Has it had demonstrable impact? How is success measured?

Open to any fashion brand or retailer that operates in the UK and/or Ireland.

This award will recognise the most effective marketing campaign run by or in collaboration with a fashion brand or retailer over the past 12 months, which tells the story of the brand’s sustainability journey in a creative and credible way.

For example, the campaign may have aimed to educate customers about the impact the fashion industry has on the environment or the treatment of workers in the supply chain – and ultimately to change the culture of over-consumption of fashion.

Judges will be looking for evidence that a campaign has cut through and achieved its aims of engaging with new and/or existing customers, as well as raising awareness of the importance of sustainability in fashion.

Qualifying period

1 October 2023-30 September 2024

£ 0.00
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Criteria against which you will be judged:

  • Does the campaign have clear aims and objectives?
  • Is this a strong, creative campaign that fits with your brand and target customers?
  • Did it succeed and drive engagement and/or awareness and/or sales?
  • Is it a market-leading campaign?
  • Did it offer something new?

Open to any fashion retailer or brand or any charitable organisation working in the fashion industry in the UK and/or Ireland.

This award will recognise the most effective initiative run by a fashion brand, retailer or charity working in the fashion space over the past 12 months that uses sustainable and ethical practices to benefit the wider community.

For example, the initiative could include the proceeds of a resale collection or a range made from more sustainable materials, being donated to charity.

Judges will be looking for evidence that this initiative has achieved its aims of raising money, awareness and/or support for the chosen cause, while using sustainable practices.

Qualifying period

1 October 2023-30 September 2024

£ 0.00
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Criteria against which you will be judged:

  • Does the initiative have clear aims and objectives?
  • Has it achieved its aims of raising money, awareness and/or support for the chosen cause?
  • Has the business used sustainable practices to benefit the wider community?
  • Has it had demonstrable impact? How is success measured?

Open to any fashion brand or retailer that operates in the UK and/or Ireland.

This award recognises the fashion brand or retailer that has made the most progress in improving its supply chain over the past 12 months, with reference to a specific initiative.

Judges will be looking for evidence that the company identified a critical issue in its supply chain and found a way to improve it, or eradicate the problem altogether. This may have been through a process of collaborating with one or more suppliers – for example, to monitor resource use and reduce waste, or to address concerns about working conditions; putting in place systems that improved transparency; or by investing in new technologies such as blockchain to solve a specific challenge.

The winning initiative will be able to clearly demonstrate positive outcomes.

Qualifying period

1 October 2023-30 September 2024

£ 0.00
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Criteria against which you will be judged:

  • Does the initiative have clear aims and objectives?
  • Has the business made progress towards improving or eradicating a problem in its supply chain?
  • Has it had demonstrable impact? How is success measured?

Open to any fashion brand, retailer or manufacturer that operates in the UK and/or Ireland.

This award recognises the role technological innovation plays in reducing waste and improving traceability within fashion retail. It is open to retailers, brands and manufacturers that can show how use of technology over the past 12 months has helped to achieve greater sustainability within their business. For example, you may have started using artificial intelligence to better forecast customer demand; introduced new 3D-design software or fit technology; used new technology to reduce waste at manufacturing stage; or used technology that has improved an item’s traceability.

Please note that if you are a technology/software supplier, you must ask a partner retailer/brand to enter the project.

Qualifying period

1 October 2023-30 September 2024

£ 0.00
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Criteria against which you will be judged:

  • Does the initiative have clear aims and objectives?
  • Does your technology solve a sustainability problem facing the fashion industry?
  • Does it meet a clear need in the market?
  • Is it scalable?
  • Has it had demonstrable impact? How is success measured?

Open to an established wholesale or direct-to-consumer fashion brand that has been operating in the UK and/or Ireland for at least two years (newer brands should enter One to Watch).

This award recognises the fashion brand that has made the most progress towards its sustainability and ESG (environmental, social and governance) goals over the past 12 months. Judges will be looking for a clear ESG strategy with relevant and achievable objectives, and evidence that these have been met in part or in full. Please include as much detail as possible about specific initiatives, innovations or collaborations that enabled the business to deliver the strategy.

Where relevant, brands should also highlight how they have worked with their suppliers to improve working conditions and/or reduce the amount of waste in the supply chain over the past 12 months. Judges will be looking for evidence of constructive engagement with suppliers.

Please note that retailers or marketplaces should enter Retailer of the Year. More traditional or established retailers that wish to highlight their recent efforts in improving sustainability and ESG goals can enter the Positive Change Award.

Qualifying period

1 October 2023-30 September 2024

£ 0.00
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Criteria against which you will be judged:

  • Does the brand have clear aims and objectives for reducing its impact on the environment and people within its supply chain?
  • Has the business outlined its strategy and referenced specific initiatives/innovations/collaborations?
  • Has the brand made progress towards its ESG goals? How is success measured?
  • Has the business worked with suppliers to improve working conditions and/or reduce waste in the supply chain?

This award recognises a bricks-and-mortar store with an outstanding design and visual merchandising offer that has been created with low- or zero-impact materials and methods. Strong design, creativity and presentation of product appropriate to the brand and its customer base should be balanced with sustainability credentials, such as responsibly sourced materials or production methods.

The Conscious Store Design category can be entered directly by the retailer or by the appointed design agency and architect on its behalf.

Qualifying period

1 October 2023-30 September 2024

£ 0.00
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Criteria against which you will be judged:

  • Did the design concept work from conception to execution?
  • Has the business purposefully sourced materials that make as little impact as possible to the environment?
  • Is it visually creative, easy to navigate and appropriate to its target customer?
  • Is the concept innovative: have we seen these ideas before?
  • Does the interior make this store stand out from its competitors?

Open to any fashion brand or retailer that operates in the UK and/or Ireland.

This award recognises the efforts that fashion brands and retailers have made to empower the people within their organisation. This can include head office teams, store teams, suppliers and people within the business’s supply chain. This could include cultivating an inclusive environment that makes your workforce feel welcome and heard, as well as initiatives that have improved equity and conditions within the fashion supply chain.

Judges will be looking for strategies and initiatives that demonstrate tangible results.

Qualifying period

1 October 2023-30 September 2024

£ 0.00
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Criteria against which you will be judged:

  • Does the initiative have measurable aims and objectives?
  • How did it improve the wellbeing and working environment of people within the business and/or supply chain
  • How was this achieved?
  • How will equity continue to be improved in future?

Open to fashion brands and retailers that have been trading in the UK and/or Ireland for between one and three years.

The One to Watch award recognises new and emerging fashion brands or retailers that are built on driving positive change within the industry. We are looking for evidence that a start-up has a conscious fashion ethos at its heart and is also commercially viable, so entrants must be able to demonstrate early signs of financial success, and wholesale brands should include a list of stockists.

Qualifying period

1 October 2020-30 September 2024

£ 0.00
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Criteria against which you will be judged:

  • Does the brand have clear sustainable and ethical aims and objectives?
  • Has the business outlined its sustainability strategy and referenced specific initiatives/innovations/collaborations?
  • Has the brand made progress towards its sustainability goals? How is success measured?
  • Does it meet a clear need in the market?
  • Is it scalable?
  • Do you have a clear strategy for growth?
  • Are your proposition and marketing clearly differentiated from competitors’?

Open to any fashion brand or retailer that operates in the UK and/or Ireland.

At Drapers we recognise that many of the more established fashion brands and retailers were not necessarily built on sustainable values, but they are still making serious efforts to improve their operations.

The Positive Change Award recognises the established brand or retailer that has made the most progress towards its sustainability goals over the past 12 months. Judges will be looking for a clear sustainability strategy that incorporates relevant and achievable objectives, and evidence that these objectives have been met in part or in full. Please include as much detail as possible about specific initiatives, innovations or collaborations that enabled the business to deliver the strategy.

Where relevant, companies should also highlight how they have worked with their suppliers to improve working conditions and/or reduce the amount of waste in the supply chain over the past 12 months. Judges will be looking for evidence of constructive engagement with suppliers.

Qualifying period

1 October 2023-30 September 2024

£ 0.00
You have used the multi-select option by clicking a checkbox.
Process or clear your selections to enable the item buttons.

Criteria against which you will be judged:

  • Does the brand have clear sustainability aims and objectives?
  • Has the business outlined its sustainability strategy and referenced specific initiatives/innovations/collaborations?
  • Has the brand made progress towards its sustainability goals? How is success measured?
  • Has the business worked with suppliers to improve working conditions and/or reduce waste in the supply chain?
Sponsored by:

Open to any fashion brand or retailer that operates in the UK and/or Ireland to submit an item of clothing, footwear or accessories that embodies and demonstrates exceptional qualities of sustainability, circularity, ethical production processes and/or transparency. The product must be a bestseller with customers as a result of these qualities.

It can be a new product marketed and sold on the basis of its conscious fashion credentials, or a product reformulated as a conscious fashion item.

The product must be profit-positive and/or be able to demonstrate that it has changed customer behaviour.

The brand or retailer must be able show increased sales and profits of the product against comparisons.

Qualifying period 

1 October 2023-30 September 2024

£ 0.00
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Criteria against which you will be judged:

  • What is new and different about the product?
  • What are its sustainability, circularity, ethical production processes and/or transparency properties?
  • How are these communicated to customers?
  • How can you demonstrate that customers are choosing the product on the basis of these qualities?
  • Please provide sales and profits comparisons for the product.

Open to fashion rental, resale and recycling companies operating in the UK and/or Ireland.

This award recognises the emerging breed of fashion companies that are built on circular values, such as rental or buying and selling second hand. Judges will be looking for evidence of growth over the past 12 months, both in terms of brand awareness and financially, as well as new collaborations and innovations.

Qualifying period

1 October 2023-30 September 2024

£ 0.00
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Criteria against which you will be judged:

  • Have you provided evidence of initial financial success, which could include projected figures and details of outside investment?
  • Is your business model built on circular values?
  • Does it meet a clear need in the market?
  • Is it scalable?
  • Do you have a clear strategy for growth?
  • Are your proposition and marketing clearly differentiated from competitors’?

Open to any fashion retailer that operates in the UK and/or Ireland.

This award recognises the fashion retailer, direct-to-consumer brand (without a wholesale presence) or marketplace that has sustainable values at its core.

Judges will be looking for a clear sustainability and ESG (environmental, social and governance) strategy that incorporates relevant and achievable objectives, and evidence that these objectives have been met in part or in full. Please include as much detail as possible about specific initiatives, innovations or collaborations that enabled the business to deliver the strategy.

Where relevant, retailers should also highlight how they have worked with their suppliers to improve working conditions and/or reduce the amount of waste in the supply chain over the past 12 months. Judges will be looking for evidence of constructive engagement with suppliers.

Please note that wholesale brands should enter Brand of the Year. More traditional or established retailers that wish to highlight their recent efforts to be sustainable can enter the Positive Change Award.

Qualifying period

1 October 2023-30 September 2024?

£ 0.00
You have used the multi-select option by clicking a checkbox.
Process or clear your selections to enable the item buttons.

Criteria against which you will be judged:

  • Does the brand have clear aims and objectives for reducing its impact on the environment and people within its supply chain?
  • Has the business outlined its strategy and referenced specific initiatives/innovations/collaborations?
  • Has the brand made progress towards its ESG goals? How is success measured?
  • Has the business worked with suppliers to improve working conditions and/or reduce waste in the supply chain?

Open to textile manufacturers, designers and brands, this award recognises innovative, sustainable alternatives to traditional textiles – for example, textiles made from repurposed formerly discarded byproducts, or lab-grown cultures. As well as evidence of sustainable credentials, judges will examine the commercial viability of each submission. The innovation must have been developed within the past three years.

Qualifying period

1 October 2023-30 September 2024

£ 0.00
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Process or clear your selections to enable the item buttons.

Criteria against which you will be judged:

  • Does the initiative have clear aims and objectives?
  • Does your innovation solve a sustainability or production problem facing the fashion industry?
  • Does it meet a clear need in the market?
  • Is it scalable?
  • Has it had demonstrable impact? How is success measured?

Non-enterable categories

This award recognises an individual who has led a cultural shift within their business and the wider fashion industry within the past 12 months. The Change Maker of the Year will have gone above and beyond the normal requirements of the day job to bring about positive change.

You can nominate yourself or a colleague. Eligible candidates must work for or own a fashion brand, retailer or supplier, a higher education institution or an association that is based in the UK or Ireland.

Please provide clear examples of at least one initiative led by this individual over the past 12 months that has transformed the way the business and/or industry thinks and operates for the better. Include evidence of the positive impact/outcomes.

The Change Maker of the Year 2024 will be chosen by the Drapers editorial team. Nominations for recipients should be emailed to mollie.rice@emap.com

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FAQs

Hopefully you will find an answer to your question below. If not, please contact Laura Glenister on +44 (0)20 3953 2078 or email laura.glenister@emap.com .

To view the criteria, create your account, or, if you have already done so, log in with the email address and password used to create your account. Select “Enter Now” against the category you wish to view where the criteria will be displayed. If you wish to start your entry at this point, any information you enter will be autosaved, and you can log in to complete the rest of your entry at any time.

Enter the email address and password used when you first started your entry on the log-in page. You will then be taken through to your dashboard and will be able to continue your entry.

You can enter submit another entry by selecting the category you wish to enter from the “Categories” section.

Please contact Laura Glenister on +44 (0)20 3953 2078 or email laura.glenister@emap.com and she will be able to help you with your entry.