Globally renowned and respected, Kate Hardcastle MBE is the ultimate authority on consumer insights—a trusted voice and leading advocate known as the “Customer Whisperer”™. With a career spanning three decades, Hardcastle has pioneered the way in which brands connect with their audiences, shaping strategies for some of the world’s most iconic names, including Disney, Marks & Spencer, and American Express. Drawing on direct insights from panels of consumers every month across multiple sectors, she crafts unparalleled strategies that elevate customer engagement, building genuine respect and authenticity between consumer and business.

She is the founder of Buy Smarter, Buy Greener - an international initiative to help with the support and education of consumers in sustainability matters