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To register and start your free entry, please use the button below. If you have previously started, please log in on the right-hand side.
We would advise completing your entry in Word or a similar programme first before copying and pasting into the entry form.
If you need help with your entry or require any clarification, please contact Laura Glenister on +44 (0)20 3953 2078 or email laura.glenister@emap.com.
The entry deadline for Drapers Conscious Fashion Awards is Friday 18 October 2024. The winners will be announced at Hilton London Bankside on Wednesday 12 March 2025.
Categories
Best Carbon Footprint Initiative
Open to any fashion brand or retailer that operates in the UK and/or Ireland.
This award recognises the most innovative project aimed specifically at reducing a company’s carbon footprint over the past 12 months. Judges will be looking for a clear strategy that incorporates relevant and achievable objectives, and evidence that these objectives have been met in part or in full. This category must be entered by a retailer or brand, but can include reference to a key supplier.
Please note that if you are a technology/software supplier, you must ask a partner retailer/brand to enter the project.
Qualifying period
1 October 2023-30 September 2024
Best Circularity Initiative
Open to any fashion brand or retailer that operates in the UK and/or Ireland.
This award recognises a traditional fashion retailer or brand that has made significant progress towards adopting a more circular business model over the past 12 months.
Judges will be looking for evidence that the company has eschewed a linear production model – which starts with new or virgin material, and ends with clothing being discarded in landfill – in favour of a more circular approach aimed at minimising waste and making the most of existing resources.
Qualifying period
1 October 2023 - 30 September 2024
Best Customer Engagement Campaign
Open to any fashion brand or retailer that operates in the UK and/or Ireland.
This award will recognise the most effective marketing campaign run by or in collaboration with a fashion brand or retailer over the past 12 months, which tells the story of the brand’s sustainability journey in a creative and credible way.
For example, the campaign may have aimed to educate customers about the impact the fashion industry has on the environment or the treatment of workers in the supply chain – and ultimately to change the culture of over-consumption of fashion.
Judges will be looking for evidence that a campaign has cut through and achieved its aims of engaging with new and/or existing customers, as well as raising awareness of the importance of sustainability in fashion.
Qualifying period
1 October 2023-30 September 2024
Best Social Enterprise or Charity Initiative
Open to any fashion retailer or brand or any charitable organisation working in the fashion industry in the UK and/or Ireland.
This award will recognise the most effective initiative run by a fashion brand, retailer or charity working in the fashion space over the past 12 months that uses sustainable and ethical practices to benefit the wider community.
For example, the initiative could include the proceeds of a resale collection or a range made from more sustainable materials, being donated to charity.
Judges will be looking for evidence that this initiative has achieved its aims of raising money, awareness and/or support for the chosen cause, while using sustainable practices.
Qualifying period
1 October 2023-30 September 2024
Best Supply Chain Initiative
Open to any fashion brand or retailer that operates in the UK and/or Ireland.
This award recognises the fashion brand or retailer that has made the most progress in improving its supply chain over the past 12 months, with reference to a specific initiative.
Judges will be looking for evidence that the company identified a critical issue in its supply chain and found a way to improve it, or eradicate the problem altogether. This may have been through a process of collaborating with one or more suppliers – for example, to monitor resource use and reduce waste, or to address concerns about working conditions; putting in place systems that improved transparency; or by investing in new technologies such as blockchain to solve a specific challenge.
The winning initiative will be able to clearly demonstrate positive outcomes.
Qualifying period
1 October 2023-30 September 2024
Best Use of Technology for Good
Open to any fashion brand, retailer or manufacturer that operates in the UK and/or Ireland.
This award recognises the role technological innovation plays in reducing waste and improving traceability within fashion retail. It is open to retailers, brands and manufacturers that can show how use of technology over the past 12 months has helped to achieve greater sustainability within their business. For example, you may have started using artificial intelligence to better forecast customer demand; introduced new 3D-design software or fit technology; used new technology to reduce waste at manufacturing stage; or used technology that has improved an item’s traceability.
Please note that if you are a technology/software supplier, you must ask a partner retailer/brand to enter the project.
Qualifying period
1 October 2023-30 September 2024
Brand of the Year
Open to an established wholesale or direct-to-consumer fashion brand that has been operating in the UK and/or Ireland for at least two years (newer brands should enter One to Watch).
This award recognises the fashion brand that has made the most progress towards its sustainability and ESG (environmental, social and governance) goals over the past 12 months. Judges will be looking for a clear ESG strategy with relevant and achievable objectives, and evidence that these have been met in part or in full. Please include as much detail as possible about specific initiatives, innovations or collaborations that enabled the business to deliver the strategy.
Where relevant, brands should also highlight how they have worked with their suppliers to improve working conditions and/or reduce the amount of waste in the supply chain over the past 12 months. Judges will be looking for evidence of constructive engagement with suppliers.
Please note that retailers or marketplaces should enter Retailer of the Year. More traditional or established retailers that wish to highlight their recent efforts in improving sustainability and ESG goals can enter the Positive Change Award.
Qualifying period
1 October 2023-30 September 2024
Conscious Store Design
This award recognises a bricks-and-mortar store with an outstanding design and visual merchandising offer that has been created with low- or zero-impact materials and methods. Strong design, creativity and presentation of product appropriate to the brand and its customer base should be balanced with sustainability credentials, such as responsibly sourced materials or production methods.
The Conscious Store Design category can be entered directly by the retailer or by the appointed design agency and architect on its behalf.
Qualifying period
1 October 2023-30 September 2024
Empowering People Initiative
Open to any fashion brand or retailer that operates in the UK and/or Ireland.
This award recognises the efforts that fashion brands and retailers have made to empower the people within their organisation. This can include head office teams, store teams, suppliers and people within the business’s supply chain. This could include cultivating an inclusive environment that makes your workforce feel welcome and heard, as well as initiatives that have improved equity and conditions within the fashion supply chain.
Judges will be looking for strategies and initiatives that demonstrate tangible results.
Qualifying period
1 October 2023-30 September 2024
One to Watch
Open to fashion brands and retailers that have been trading in the UK and/or Ireland for between one and three years.
The One to Watch award recognises new and emerging fashion brands or retailers that are built on driving positive change within the industry. We are looking for evidence that a start-up has a conscious fashion ethos at its heart and is also commercially viable, so entrants must be able to demonstrate early signs of financial success, and wholesale brands should include a list of stockists.
Qualifying period
1 October 2020-30 September 2024
Positive Change Award
Open to any fashion brand or retailer that operates in the UK and/or Ireland.
At Drapers we recognise that many of the more established fashion brands and retailers were not necessarily built on sustainable values, but they are still making serious efforts to improve their operations.
The Positive Change Award recognises the established brand or retailer that has made the most progress towards its sustainability goals over the past 12 months. Judges will be looking for a clear sustainability strategy that incorporates relevant and achievable objectives, and evidence that these objectives have been met in part or in full. Please include as much detail as possible about specific initiatives, innovations or collaborations that enabled the business to deliver the strategy.
Where relevant, companies should also highlight how they have worked with their suppliers to improve working conditions and/or reduce the amount of waste in the supply chain over the past 12 months. Judges will be looking for evidence of constructive engagement with suppliers.
Qualifying period
1 October 2023-30 September 2024
Power Product of the Year
Open to any fashion brand or retailer that operates in the UK and/or Ireland to submit an item of clothing, footwear or accessories that embodies and demonstrates exceptional qualities of sustainability, circularity, ethical production processes and/or transparency. The product must be a bestseller with customers as a result of these qualities.
It can be a new product marketed and sold on the basis of its conscious fashion credentials, or a product reformulated as a conscious fashion item.
The product must be profit-positive and/or be able to demonstrate that it has changed customer behaviour.
The brand or retailer must be able show increased sales and profits of the product against comparisons.
Qualifying period
1 October 2023-30 September 2024
Recommerce Award
Open to fashion rental, resale and recycling companies operating in the UK and/or Ireland.
This award recognises the emerging breed of fashion companies that are built on circular values, such as rental or buying and selling second hand. Judges will be looking for evidence of growth over the past 12 months, both in terms of brand awareness and financially, as well as new collaborations and innovations.
Qualifying period
1 October 2023-30 September 2024
Retailer of the Year
Open to any fashion retailer that operates in the UK and/or Ireland.
This award recognises the fashion retailer, direct-to-consumer brand (without a wholesale presence) or marketplace that has sustainable values at its core.
Judges will be looking for a clear sustainability and ESG (environmental, social and governance) strategy that incorporates relevant and achievable objectives, and evidence that these objectives have been met in part or in full. Please include as much detail as possible about specific initiatives, innovations or collaborations that enabled the business to deliver the strategy.
Where relevant, retailers should also highlight how they have worked with their suppliers to improve working conditions and/or reduce the amount of waste in the supply chain over the past 12 months. Judges will be looking for evidence of constructive engagement with suppliers.
Please note that wholesale brands should enter Brand of the Year. More traditional or established retailers that wish to highlight their recent efforts to be sustainable can enter the Positive Change Award.
Qualifying period
1 October 2023-30 September 2024?
Sustainable Textile Innovation
Open to textile manufacturers, designers and brands, this award recognises innovative, sustainable alternatives to traditional textiles – for example, textiles made from repurposed formerly discarded byproducts, or lab-grown cultures. As well as evidence of sustainable credentials, judges will examine the commercial viability of each submission. The innovation must have been developed within the past three years.
Qualifying period
1 October 2023-30 September 2024